• San Miguel Literary Sala

    If you’re a nonfiction writer hoping to land a publishing deal, you’ll first need a compelling and effective book proposal. Even if you intend to self-publish, a solid proposal will give your ideas a necessary framework as well as clarify your hook, audience, and market category. Think of it as a business plan designed to convince your readership to invest in you.

    In this 2-month, 6-class intensive workshop (plus one-on-one consults), a literary agent will lead you through everything you need to know to craft a winning book proposal: its primary purpose, the story it needs to be telling, and the essential components every proposal should contain. Working collaboratively as a small-group cohort, we will study each key structural element, shedding light on why some proposals persuade while others fall flat. We will examine ways to convincingly articulate your book’s need in the marketplace and your authority to tell a particular story. You’ll learn why identifying your target audience is just the beginning, receiving surefire strategies on building your platform and credentials and how to meaningfully highlight them to agents and publishers. We’ll discuss the importance of contextualizing your project through market research and competitive title analysis to boost your project’s viability — and salability.

    You’ll leave this workshop with a finished book proposal that’s ready to submit to agents. You’ll benefit from intensive group sessions, collaborative feedback from your cohort, peer support and accountability, homework assignments reviewed by the instructor, and one-on-one guidance.

    Schedule for this 6-Part Master Class:
    Class 1: Book Idea | July 22 | 5:00–7:00 PM CDT
    Class 2: Market/Audience | July 29 | 5:00–7:00 PM CDT
    Class 3: Comp Titles | August 19 | 5:00–7:00 PM CST
    Class 4: Author Info and Promotion | August 26 | 5:00–7:00 PM CDT
    Class 5: Title, Hook, Overview, and Choosing Sample Material |September 23 | 5:00–7:00 PM CDT
    Class 6: Querying and Beyond | September 30 | 5:00–7:00 PM CDT
    + Each participant will receive two 30-minute individual sessions with the instructor.

    ANNA KNUTSON GELLER has nearly twenty years of experience in the publishing industry, ranging from editor to literary scout to rights director to agent. In 2016, she founded Write View, a literary agency with a focus on practical nonfiction, spirituality, and inspirational memoir. Anna began her publishing career in Paris, working as an assistant at the literary agency Agence Michelle Lapautre and as a junior editor at Editions Plon. In 2008 she moved to New York to join Maria B. Campbell Associates, where she scouted books for international publishers as well as for Warner Bros. As Director of Foreign and Subsidiary Rights at The Book Group, she negotiated translation, film, and audio deals on behalf of bestselling authors such as Joshua Ferris, Paula McLain, Celeste Ng, and Helen Simonson. She has been on the faculty of the Columbia Publishing Course since 2011.

    To sign up for this 6-Part Master Class you must first submit an application and be approved by the instructor. There is a non-refundable $30.00 USD application reading fee.

    The Early Bard discount applies if you submit an application by June 15, 2021.

    Submit your application at https://smwcfacultyproposals.submittable.com/submit/29d4e9f2-cb75-4e28-8fd7-d90dba438f42/bang-out-your-book-proposal-with-anna-geller-registration-application
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